It seems like Marc Jacobs is one who is constantly challenging himself and intriguing his customers in every single way. Remember his past campaigns especially the iconic one with Victoria Beckham poking her head out of a gigantic Marc Jacobs paper bag?
This time, it’s not about campaigns, rather it’s about a facebook game that takes poking to a whole new level. In honour of the new Marc Jacob scent, Bang, he launched a facebook game entitled ‘Bang, you’re it!’ yesterday, and this game involves “banging” (as the title suggests) your friend’s profile pictures, thus giving your mug the same impacted, crumpled look as the Bang fragrance bottle.
The more profiles you “Bang,” the more points you get (bonus points for getting banged by people from other countries, and—appropriately—for getting banged after midnight). One special bang player will be chosen each day to win a prize, including the fragrance, Marc Jacobs clothing, and even an insane trip to NYC to attend the MJ runway show. The fragrance itself is available at Bloomingdale’s and at Marc Jacobs boutiques for $55 for the 1.7 oz. and $75 for the 3.4 oz.What are you waiting for? Start banging your friends’ profile pictures now! (Click HERE for the game)
* Prices stated are in USD$ Disclaimer: The prize is only opened to those who live in the United States and the United Kingdom
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